6 semesters - 36 months
1st October
445 Euro / month
Distance learning / Online
English
Would you like to take on management responsibility and learn how to set up companies internationally for the future?
The Bachelor’s degree in International Business Administration (B.A.) by distance learning is the ideal choice for anyone who wants to face the challenges of the business world with ambition.
And all of this as Full-Time Online Study! If you want to study part-time, you will find all information about our Part-Time Online Bachelor Programme International Business Administration here.
International Business Administration covers the analysis and management of business processes and corporate strategies in a global context. This includes areas such as corporate strategy, intercultural skillsbusiness knowledge, legal frameworkfinancing and controlling, marketing and sales as well as sustainable and international managementto successfully position and manage companies on international markets.
In our digital Bachelor’s degree program, you will not only learn how companies work, but also how they can operate successfully on a global scale.
At our university, you will learn about the requirements of digitization and sustainabilityon companies of the future, what successful processes for transformation and optimization look like, how international marketing, finance and human resources are applied in practice and how psychology in businesscan be used in business.
Sounds interesting, doesn’t it? If you would like to find out more about the Bachelor’s degree or digital studies at our online university, then arrange a consultation directly here or have our digital brochure on distance learning at the INU sent to you.
1
The Start:
Business Knowledge
e.g. with Modules in
2
Legal Skills
e.g. with Modules in
3
Intercultural Skills
e.g. with Modules in
4
Practical
Skills
e.g. with Modules in
5
Business Practice
e.g. with Modules in
6
Focus Area
Internationales Marketing
Management
With Modules in
7
Focus Area International Management
With Modules in
8
Focus Area Sustainable Management
with the modules:
9
Alternative: Focus Area Business Psychology
with the modules:
In the first phase, the “Introductory project for self-organized learning” prepares you to organize the coming semesters independently and to access all information from any location. You will acquire skills in digital communication and collaboration. This makes your start into digital studies much easier.
by the Ministry of Culture & Science NRW
by the Accreditation Council Foundation
in 6 semesters - 36 months
of courses completed elsewhere
online with laptop/ PC and Internet
or waiting semester
445 euros per month
2,670 euros per semester
Total 16.020 euros
Summer Semester & Winter Semester
Prof. Eckehard Krah on digital studies at INU and how online studies at our university work with short learning videos and live online teaching. Tune in!
Get all the information you need here!
International Business Administration (B.A.)
ECTS semester points | |||||||
Module name |
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Subject area: Introduction to Self-Organized Learning * | |||||||
Introductory Project for Self-Organized Learning |
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Subject area: Fundamentals of Economics | |||||||
Fundamentals of Business Administration |
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Microeconomics |
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External and Internal Accounting |
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Macroeconomics |
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Subject area: Mathematics, Statistics and Research Methods | |||||||
Business Mathematics |
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Statistics I |
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Academic Work and Empirical Research Methods |
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Business Intelligence and Data Science Management |
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Subject Area: Legal Skills | |||||||
Civil Law and Labor Law |
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Commercial and Corporate Law |
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Subject Area: Business English and Intercultural Competencies | |||||||
Business English and Intercultural Communication |
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Business and Corporate Ethics |
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Subject area: Practical Skills | |||||||
Agile Project Management |
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Practical Project |
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Business Simulation |
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Subject area: Business Practice | |||||||
Digital Marketing and Business Models |
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International Human Resources Management |
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International Corporate Communication and Relationship Management |
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Financial Analysis |
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International Strategic Management |
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Psychology of Communication |
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Corporate Accounting and Taxation |
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Digital Transformation |
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International Supply Chain Management |
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International Sales Management |
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Innovation Management und Entrepreneurship |
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Systemic Coaching |
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Subject Area: Electives | |||||||
Specialisation I |
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Specialisation II |
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Subject area: Bachelor examination | |||||||
Bachelor thesis |
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Total ECTS semester points |
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Total overall ECTS points | 180 |
* The introductory project on self-organized learning is an optional, extra-curricular module aimed at first-year students before the start of the lecture period, which provides knowledge of the online systems to be used in the course of study as well as methods for self-organization.
These can be chosen as the first and second Focus Area
ECTS semester points | |||||||
Module name |
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International Marketing Management | |||||||
Strategic Planning in International Marketing Management |
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Instruments of International Marketing Management |
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Research, Analysis and Controlling in International Marketing Management |
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International Management | |||||||
Intercultural Psychology |
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International Corporate Strategy |
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International Economic Relations |
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Sustainable management | |||||||
International Management of Non-Profit Organizations |
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Sustainable Business Processes, Organization and Reporting |
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Sustainable Digital Future of Work and Life |
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The second Specialisation may be chosen alternatively from the following options:
ECTS semester points | |||||||
Module name |
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Personnel Psychology | |||||||
Personnel Marketing and Recruiting |
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Personnel Diagnostics |
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Personnel Development and Personnel Appraisal |
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Behavioral Change and Sustainability in Digital Transformation | |||||||
Psychology of Work and new Forms of Work |
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Digital Leadership and Management |
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Behavioral Change and Sustainability in Digital Transformation |
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Market, Advertising and Media Psychology | |||||||
Market and Advertising Psychology |
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Media Psychology |
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Methods of Psychological Market Research |
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Choose two specializations from the International Business Administration degree program and deepen your knowledge in two internationally oriented areas:
You choose a specialization from the International Business Administration degree program and another specialization from the digital Bachelor's degree program in Business Psychology:
A Bachelor’s degree in International Business Administration opens up various career and professional paths as a manager.
WHERE? Either you work in one of the divisions of an international company or group, or you go into management consultancy and advise various companies on possible international strategies, or you opt for a career in marketing management.
AND IN WHICH AREAS?
Here you play a key role in shaping the future development of a company. Recognizing trends at an early stage, continuously monitoring markets and developing successful market entry strategies – these are all part of your job.
As a marketing manager, you adapt international campaigns to country-specific circumstances, define goals and develop strategies and measures within the budget and time frame.
This activity is possible both within the company and in an internationally operating advertising agency.
Responsibility for sustainability management: You ensure compliance with internal and external standards and develop strategies to reduce CO2 emissions and increase sustainability.
This activity is possible both in companies and in management consulting.
Get all the information you need here!
Under the auspices of
INU – Innovative University AG
State-recognized and accredited
Interessenten- und
Bewerbermanagement